But Can We Get it in the Ballroom?
by Mona S. Meretsky, CSEP
can they send men to the moon, but not design space that is
user-friendly for both special event producers and meeting
planners? It should be simple. Just make sure the doors are
wide enough, the ceilings are high enough, the freight
elevator is large enough and the power strong enough to
handle the everyday requirements of people who do what we
Hiring the most creative, well-known and well-respected
architect does not necessarily mean that the new hotel's
ballroom, conference center's meeting space or the
convention center's exhibit hall has been well thought out.
Usually the space is striking in design, but is it
functional? Are such venues losing business without
After working in the events industry for 26 years, it
never ceases to amaze me what has not been included in
either new or redesigned event space...